Creating content that generates revenue is a top priority for content writers and marketing managers. But in the fast-paced digital world, doing this quickly and efficiently can be a daunting challenge. You might feel overwhelmed by the sheer volume of content needed or frustrated that your efforts aren’t translating into the revenue you expected.
Many in the industry face the same problem: how to create high-quality, revenue-generating content at a pace that keeps up with demand.
That’s where AI comes in.
With the right strategies and tools, AI can help you produce content 10x faster without compromising on quality.
In this article, you’ll learn the essential strategies for creating revenue-generating content and how to leverage AI to speed up your content creation process.
By the end, you’ll have actionable insights and practical techniques to transform your workflow, making you more efficient and effective than ever before.
Let’s dive in and discover how to produce revenue-generating content 10x faster with AI.
How to Create Revenue Generating Content
To effectively leverage AI for faster content production, it’s crucial to first understand what makes content generate revenue.
Simply put, revenue-generating content is content that attracts traffic, converts leads, and ultimately drives sales.
This kind of content not only captures attention but also builds trust and guides potential buyers through their decision-making process.
Revenue-generating content achieves three main goals:
- Increasing Traffic: Bringing more visitors to your website
- Converting Leads: Engaging visitors and turning them into potential buyers
- Driving Sales: Persuading leads to make a purchase, thereby increasing revenue
Achieving these goals requires a strategic approach to content creation. So, what do these strategies look like?
Strategy #1: Aligning Content with Sales
The first step to creating content that generates revenue is to align it with your sales goals. This means understanding what your potential customers need and answering their specific questions.
When your content addresses the exact questions and concerns that your target audience has, it builds trust and positions your brand as a valuable resource, and this is the key to generating revenue from your content.
Example: Imagine you are a marketer for a company that builds residential swimming pools. Potential customers might have questions like:
- Which type of swimming pool is best for my home?
- What are the pros and cons of a chlorine pool versus a saltwater pool?
- How much does it cost to maintain a pool annually?
By creating content that answers these specific questions, you’re aligning your content with the sales process. When potential customers find your content and get their questions answered, they are more likely to trust your brand and eventually make a purchase.
Aligning content with sales ensures that your content not only attracts visitors but also converts them into leads and buyers. This strategy is the foundation of any successful revenue-generating content plan.
Strategy #2: The Power of 3
Another effective strategy is leveraging the “Power of 3.” This involves consistently publishing three high-quality pieces of content each week.
This consistent output helps build momentum, increases your online presence, and drives traffic growth.
‘But Luca, why three?’
Through extensive testing, we’ve discovered that for whatever reason, in every industry and for every business, three is the sweet spot for getting more traffic to your website.
Read: Why Your Business Needs to Write Three Articles Per Week
Example: For our swimming pool company, this could mean publishing:
- A detailed blog post answering a common buyer question
- A comparison article evaluating different types of pools.
- A video showcasing a recent pool installation with customer testimonials
Strategy #3: The Big 5 Framework
The Big 5 are the five most commonly searched content topics people search online when looking to make a purchase. Focusing on these topics drive revenue more than any other topic, because these are what users are interested in when looking to make a purchasing decision.
Read: The Best 5 Topics to Drive Traffic Leads & Sales
What Are The Big 5 Topics?
- Price: Discussing the cost and pricing of your products and services. Example: “How Much Does It Cost to Install a Swimming Pool?”
- Problems: Addressing common problems and concerns your buyer might have before purchasing, as well as potential problems they might experience after purchasing. Example: “Common Problems with Chlorine Pools and How to Fix Them”
- Comparisons: Comparing different products or services, or different categories. Example: “Chlorine vs. Saltwater Pools: Which is Better?”
- Best of Lists: Creating lists of top products, services, or tips. Example: “Top 5 Pool Designs for 2024”
- Reviews: Providing detailed reviews of products, services, or brands. Example: “Customer Review: Our Experience with XYZ Pool Builders”
By consistently producing content in these categories, you address the primary concerns of your audience, which helps build trust and drive conversions.
Having covered these foundational strategies, you’re now equipped with the knowledge to create content that generates revenue.
But, this takes time and effort. And you might not have that time available to do this work. So, how can you leverage AI to do it 10x faster?
How to Create Content 10x Faster
Now that you have a solid strategy for creating revenue-generating content, it’s time to explore how AI can help you produce this content 10x faster.
Here are two use cases to help you achieve all of this 10x faster.
1. Using AI for Brainstorming Content Ideas
AI can be a powerful tool for brainstorming content ideas, helping you quickly generate a list of topics that align with your strategy.
Example Prompt: “Generate a list of blog topics related to residential swimming pool maintenance.”
However, if you use a prompt like the above, you’re not going to really get content ideas that fit within The Big 5 framework. Instead, here’s an example of what you might get:
Now these ideas aren’t bad. But they’re not revenue generating ideas. If you want to produce revenue generating content ideas based on The Big 5 framework, you need to train ChatGPT first on what The Big 5 is all about.
Then, once you’ve trained it, you can ask it to produce content ideas for you.
Read: How to Create Prompts from Scratch in ChatGPT
For example, you might say this:
“I’m going to train you in The Big 5. You will use this framework to help me generate blog ideas. For now, just confirm you understand the framework after reading. The Big 5 are the five most commonly searched content topics people search online when looking to make a purchase. The Big 5 Topics include:
- Price: Discussing the cost and pricing around your products and services. Example: “How Much Does It Cost to Install a Swimming Pool?”
- Problems: Addressing common problems and concerns your buyer might have before purchasing, as well as potential problems they might experience after purchasing. Example: “Common Problems with Chlorine Pools and How to Fix Them”
- Comparisons: Comparing different products or services, or different categories. Example: “Chlorine vs. Saltwater Pools: Which is Better?”
- Best of Lists: Creating lists of top products, services, or tips. Example: “Top 5 Pool Designs for 2024”
- Reviews: Providing detailed reviews of products, services, or brands. Example: “Customer Review: Our Experience with XYZ Pool Builders.”
Please confirm once you understand and I will give you the task.”
Then, once it confirms it understands, you simply ask it to brainstorm ideas for you using this framework. Here’s what an example of ChatGPTs output might look like when you do this:
Now, we’ve developed a Custom ChatGPT Bot that can brainstorm a year’s worth of content for you in less than 60 seconds using this framework.
If you’re interested in getting access to this, let us know here.
2. Writing Articles Faster with AI
AI can significantly speed up the process of writing articles, allowing you to maintain high quality while reducing the time spent on drafting and editing.
When you get AI to write articles, you’re going to want to make sure you follow a proven framework for writing blog articles that rank and generate leads.
Read: How to Write Blog Articles that Rank & Generate Leads
There’s an entire process we teach to businesses when it comes to writing blog articles that rank and generate leads and doing it 10x faster with ChatGPT. If you want to learn this process step by step and get us to personally walk you through it, you can apply to join our 8-week AI Content Coaching program here.
*Note: We only hold these once a quarter and for 8 businesses at a time.
If you’re not one of the businesses that gets to join this 8 week course, here’s some of the things you’re going to want to keep in mind when writing articles with ChatGPT:
- Ask it to write only one section at a time. For whatever reason, GPT performs better when it can focus on just one section of the article at a time
- Give it a list of guidelines to follow that suit your brand. For example, “Write in British English”, “Speak directly to the audience by saying ‘you’ and your’ as opposed to ‘we’” and so on. The guidelines you choose can be whatever you desire them to be
- Check out this article and feed ChatGPT some of this information, letting it know that you’re training it on how to write a blog article. Then ask it to follow these guidelines when writing your article
- Ask ChatGPT to write in the tone of a famous person – you’ll get a much better output this way
There’s obviously so much more you can do with AI, but with just these two use case scenarios, you can scale your content production significantly.
So, What’s Next?
Creating content at scale with limited time seemed impossible, but with AI, you can achieve it. The key is in getting AI to write your content using strategies and frameworks that generate revenue.
But if you can teach ChatGPT exactly how to do this, then you’re on the track to success.
Want to dive deep into exactly how you can use AI to 10x content production in your business? Check out our AI Content Coaching Program here (limited spots available).