Running a Snapchat competition is actually a lot easier than you think and because most brands haven’t caught on yet, it’s one of the most effective and novel ways to build an online community. In episode 28 we also talk about how you can create your own Snapchat Geo-filter and run that as a competition as well as some really cool, unleveraged Facebook community management features.
Buzz 1 – How to Network at a Conference
Not long now! Check out this handy Inbound countdown timer by HubShots.
Very interesting article by Nadya Khoja on How to Network with Influencers at a Conference – She suggests going alone which isn’t a bad idea as you don’t get comfortable with people you already know.
Check out the podcast episode on my thoughts and tips.
Buzz 2 – Facebook Messenger Code, Publishing Assistant & Auto Responses
Facebook Messenger Codes make it easy to start conversations with Pages. To get in touch, people simply scan a code using the Messenger app.
Step 1.
(your top bar may look slightly different as I use Facebook Business Manager)
Step 2.
Download your messenger code, you’ll have the option of 300, 600 or 1000 pixels:
You’ll also notice the ‘Response Assistant’ section, there are a number of cool features here such as setting your own response time and creating an auto-response message which will help you lower your response time significantly and attain that elusive ‘replies within minutes’ badge.
May be a great customer service credibility cue!
Ignore Facebook Messenger at your own peril. The app is rapidly growing in monthly active users:
Source: Statista
Featured Buzz – How to Run a Snapchat Competition, Geo-filters & Competition Apps
Visit Snapchat for more information on creating Geo-filters.
Snapchat makes it incredibly easy to set up a geo fence to run your geo-filter at a predetermined date:
Check out the episode for more pro tips!
There are also emerging Apps in the space to assist with other types of Snapchat competitions such as a ‘follow competition’ which rewards fans for following a snapchat account. One recent one we’ve been playing with is Gleam.
Check out Gleam.io for more information on how to use it to run a competition.
